It is actually a known fact that many internet marketers do not create original content for their website. They create content using Private Label Rights (PLR) products, like PLR articles, PLR E-Books, or PLR software. They use these to create contents or to sell or give away as freebies to get leads.

One problem to using PLR contents is that they are duplicate contents. And search engines like Google do not like duplicate contents.

Therefore you need to change the PLR contents to use them, and still be liked by search engines. Here are some tips you can use to change and enhance the PLR producs.

Tip 1 – Summarize it

You will want to trim down the article and get rid of any fluff. Try to summarize what the article is saying and get to the real point of the article.

Tip 2 – Use alternate Text With Same Meaning

Using synonyms, words that have a similar meaning, can help you make the content unique as well. You may want to use a thesaurus or dictionary, or a synonym finding within your word processor. Try to find the closest meaning possible so you do not change the entire meaning of the article.

Tip 3 – Change the Tonality

Remember that PLR articles are written in the voice of someone else. Try changing the article to match your personality. A great place to start is with the title. You want to be sure that the title grabs the readers. Also change the body of the article and interject layman’s terms and some humor to make it reflect your personality.

Tip 4 – Rewrite

You can rewrite the entire content after you get an idea of how you can write. And you can use examples in the article for you own. You can add in more information or more examples of your own. Read the rest of this entry